ROK Global Partners With To Launch JP Selects in China

Tue 24th Apr 2012

ROK Global PLC, the mobile and web technologies, applications and services company, has announced a partnership with leading online luxury and fashion retailer,, to launch JP Selects, ROK’s online retail company aimed at eco-conscious consumers, in China., backed by $100 million investment from KPCB and Warburg Pincus, is China’s biggest online luxury and fashion shopping portal with a mission to ‘Bring the Best of the World to China’. has 1,300 employees and offices and warehouses in Shenzhen, Beijing, Shanghai and Hong Kong.

Jonathan Kendrick, Chairman of ROK Global said “JP Selects has amassed a unique and fast-growing portfolio of the best eco-friendly and sustainable brands and products into one portal which we market to the ethical consumer in the United States with ever-increasing success. Our partnership with is a fantastic opportunity to develop JP Selects into the rapidly growing online consumer market right across China.”

Internet penetration in China now reaches 28% of the population, with 187 million Chinese people shopping online in 2011. More than 360 million Chinese people are expected to become online shoppers by 2015. itself has grown to a current total in excess of 2 million registered users generating 4 million online page views per day.

ROK Global, listed on the Open Market of the Frankfurt Stock Exchange, was co-founded by US Billionaire John Paul DeJoria, the co-founder of Paul Mitchell hair care systems and Patron Tequila, the world’s biggest premium tequila brand, and UK serial technology entrepreneur, Jonathan Kendrick.

In addition to JP Selects, ROK has pioneered the development of several innovative mobile and web technologies including high quality Mobile TV which streams video over mass-market 2.5G GPRS as well as 3G and Wi-Fi, mobile-phone security and policing software which it licenses to law enforcement agencies, industrial technology products and cutting-edge multi-language text-to-speech technologies.

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